SITA Gets Traction with Enterprise Blog Software

SITA, the world's leading service provider of IT business solutions and communications services to the air transport community, deployed Traction for Sales Operations, Marketing, Training & Development, Communications, and other functions, enabling users to better categorize and filter content. Departments in Geneva, London, Rome, Montreal, Beirut, Paris, Singapore, Rio, Mumbai, are actively using it to centralize documents, share ideas, collaborate on projects and exchange feedback.

Paul Whitwam, Chief Commercial Officer, said “For our business development sales channel spread across different locations and time zones in the world we required a cost-effective and efficient way of sharing knowledge and experience. The Traction TeamPage software allows us to experiment with new ways of encouraging dialogue and collaborating internally. We strongly believe in investing in technology - we have to stay on the edge of new developments to stay ahead of our competitors.” The deployment was managed by Traction’s Consulting Partner b-spirit.com which serves France and Switzerland. » Read Full Release